VOLVO Indonesian ministers as official car

1974, the Indonesian government set a Volvo 264 series as the official car of the ministers. This policy gives special status to the car known as the world's safest cars. In fact, in its further development, Volvo executives are categorized as cars, because it is used as an official car to pick up guests state, official car of high institutions and the highest leadership of the country, as well as head of the company car. Since then, each time a change of cabinet, Volvo's latest series continues to be selected as the official car of the ministers, like the Volvo 740, Volvo 960, Volvo S90 and final. These conditions make the PT Central Sole Agency that includes Volvo in Indonesia did not bother to sell Volvo cars in Indonesia. However, during the reign of President Megawati Sukarnoputri, it was decided to use the Toyota Camry as official car of the ministers. Government's decision to replace the Volvo with the Toyota Camry was making PT Central Sole Agency dither, because all of a sudden loss of the segment that has been the traditional markets, namely the executive car segment. Cap as car executives aged 50 years and older was a very big impact. Changing market segmentation to enter into an annual 30-40 young executive, it takes a long time. Working on board the fullsize sedan segment too, have very many competitors, ranging from the Audi A8, BMW Serie 7, Jaguar XJ8, Lexus LS 460, until the S-Class Mercedes Benz. Volvo Cars of output is actually good cars and good quality, no less than the cars of other boards. However, the government policy changes that make a Volvo like forgotten. Moreover, when a new government formed on October 22, 2009, it was decided to replace the ministers with official cars Toyota Crown Royal Saloon, a class one level above the Toyota Camry.